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About Us

Thomas Dooley

National Soccer Hall of Fame Inductee (2010) | UEFA Pro Coaching License | International Soccer Leader | Thought Leader | Sports Business Executive | Sports Diplomat
 

Professional Summary

Visionary thought leader and innovator with nearly 50 years of global soccer experience as an international championship-winning player, coach, sporting director, business entrepreneur, author, and sports diplomat. A National Soccer Hall of Fame Inductee (2010) and former U.S. Men’s National Team captain, Dooley has excelled at every level of the game, from Bundesliga and MLS to FIFA World Cups and international coaching.
 

A strategic sports ambassador and media personality, he has worked with Puma, Adidas, the U.S. State Department, FIFA-affiliated federations, and top-tier clubs, using soccer as a vehicle for diplomacy, player development, and performance analysis. As the creator of the official American Soccer Tennis Organization (ASTO) rules of play, Dooley has pioneered the modern framework for soccer-tennis competition.
 

He is also a media spokesperson and broadcast soccer analyst, having conducted countless interviews and provided expert analysis on soccer at the highest levels. An advocate for U.S. Armed Forces and veterans, he actively supports the Fallen 15 Honor.Celebrate.Inspire. initiative and Charlie Foxtrot Group’s Success Through Soccer Youth Mentorship Program. Fluent in German, English, and functional Spanish.
 

Professional Certifications
 

  • UEFA Pro Coaching License – German Sports University, Cologne

  • The FA UEFA Pro License – Required qualification for Premier League managers
     

Playing Career (Nearly 25 Years at the Professional Level)
 

Youth Career

  • TuS Eintracht 1912 Bechhofen – Germany

  • TuS Landstuhl – Germany


Senior Career (German Bundesliga & MLS)

  • 1981–1983 – FK Pirmasens

  • 1983–1988 – FC Homburg

  • 1988–1993 – 1. FC Kaiserslautern

  • 1994–1995 – Bayer Leverkusen

  • 1995–1997 – Schalke 04

  • UEFA Champions League & UEFA Cup – Multiple Years

  • 1992–1999 – U.S. National Team (Captain)

  • 1994 & 1998 – FIFA World Cup

  • 1995 – Copa América

  • 1997–2000 – Columbus Crew (Captain)

  • 2000–2001 – NY/NJ MetroStars


Coaching & Sporting Director Experience
 

  • 2014–2018 – Head Coach, Philippines National Team (Azkals)

    • Led team to first-ever Asian Cup qualification (2019)

    • Improved FIFA ranking from 191st to 113th
       

  • 2013–2014 – Head Coach, U.S. U-20 National Team (Qualified for FIFA U-20 World Cup)

  • 2012–2013 – Assistant Coach, U.S. Men's National Team

  • 2011 – Head  Coach, U.S. Soccer Development Academy U-18 (Pateadores) – National Champions

  • 2006–2013 – Founder & President, American Soccer Tennis Organization (ASTO)

  • 2006–2009 – Founder & President, Orange County Kings Soccer Academy

  • 2006–2013 – Mentor & Coach, Success Through Soccer Youth Mentorship Program (Charlie Foxtrot Group)

  • 2005–2008 – Founder & President, Dooley Soccer University

  • 2003–2005 – Sporting Director & Coach, 1. FC Saarbrücken (2. Bundesliga/3.BL)
     

International Coaching & Sports Diplomacy

  • U.S. State Department Sports Diplomacy Initiatives – Leveraging soccer for international peace and cultural exchange

  • Philippines National Team – Led national team to historic achievements in Asia

  • FIFA & UEFA Coaching Engagements – Worked with international federations on talent development

  • Leipzig University International Coaching Course (ITK) – Specialist in Coaching & Physical Education (2006, 2009, 2012, 2015, 2018)
     

Championships & Achievements

  • 1997 – UEFA Cup Champion – Schalke 04

  • 1995 – U.S. Cup Champion (Defeated Brazil, England, Germany)

  • 1991 – Bundesliga Champion – 1. FC Kaiserslautern

  • 1990 & 1985 – 2. Bundesliga Champion – FC 08 Homburg

  • 1990 – German Cup Champion – 1. FC Kaiserslautern
     

Awards & Honors

  • 2010 – National Soccer Hall of Fame Inductee

  • 2000 – MLS Eastern Division Champion

  • 1998 – MLS Fair Play Award

  • 1998 – MLS Best XI (Defender)

  • 1998 – Columbus Crew Best Defender

  • 1997 – Columbus Crew MVP

  • 1997 – MLS Best XI (Defender)

  • 1993 – Honda Player of the Year (Voted by National Media)

  • 1993 – U.S. Soccer Male Athlete of the Year


Publications (Available on Amazon)

  • Soccer: The 4-4-2 System (Endorsed by NSCAA)

  • Soccer Dribbling & Feinting

  • Soccer Goalkeeper Training

  • Soccer: Perfect Shooting Techniques

  • Soccer Passing & Ball Control


Core Competencies
 

Coaching & Player Development

✔ Tactical & Technical Training | ✔ Talent Identification & Recruitment | ✔ Performance Analysis

Leadership & Team Management

✔ High-Performance Culture | ✔ Staff & Player Development | ✔ Communication & Media Relations

Sports Business & Strategy

✔ Sponsorship Acquisition | ✔ Brand Development | ✔ Finance & Contract Negotiation

Sports Diplomacy & Advocacy

✔ U.S. State Department Engagements | ✔ Soccer as a Global Bridge | ✔ International Sports Consulting


Veteran & Armed Forces Advocacy

  • Supporter of the Fallen 15 Honor.Celebrate.Inspire. Initiative – Honoring service members and their families

  • Success Through Soccer Youth Mentorship Program (Charlie Foxtrot Group) – Providing mentorship and opportunities for military children and underserved youth through soccer

  • U.S. Armed Forces & Veteran Advocate – Promoting programs that use soccer as a bridge for rehabilitation, mentorship, and personal development
     

Brand Ambassador, Spokesperson & Media Analyst

  • Media Spokesperson & Broadcast Soccer Analyst – Featured in numerous interviews, providing expert insight on international soccer

  • Match Analysis (Director of International Development) – Pioneering soccer performance analytics

  • Corporate Ambassador & Spokesperson:

    • Puma – Global brand partner and influencer

    • Adidas – Athlete development initiatives

    • Sprint PCS – Communications and sponsorship programs

    • Brainlight – Sports wellness technology

    • “No Power to Drugs” Initiative – Anti-drug advocacy

  • Partner, Easy 2 Coach – Soccer coaching software

  • Principal, Charlie Foxtrot Group – Public Relations & Sports Consulting Firm


Washington D.C. & Sports Diplomacy Ties

  • U.S. State Department – Soccer diplomacy initiatives promoting international relations

  • Sports & Foreign Policy Engagements – Utilizing soccer as a tool for diplomacy and peace-building

  • Advocate for International Development through Soccer – Partnered with governmental organizations to grow the sport globally


Languages

Fluent: German, English | Functional: Spanish

Visionary Leadership Team

USMNT Captain Thomas Dooley
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Al Burzynski, APR

Al Burzynski, APR

Award-Winning Strategic Public Relations & Marketing Professional | Military & Govt. Affairs | Sports Industry Innovator | Accomplished Print & Broadcast Journalist | Member, State of Ohio Veterans Hall of Fame - 2019 (U.S. Army)
 

Al Burzynski, APR, is an award-winning strategic public relations and marketing professional with nearly 35 years of experience in military affairs, professional sports, media, and corporate communications. A trusted leader in brand elevation, strategic messaging, and veteran advocacy, Burzynski has played a pivotal role in pioneering initiatives that merge sports, entertainment, and military engagement.
 

A U.S. Army veteran, Burzynski followed in the footsteps of his family members and began his combat arms career with the elite 10th Mountain Division, one of the Army’s most highly trained and rapidly deployable units. However, an injury sustained on active duty altered the trajectory of his career, leading him to leverage his leadership skills in public affairs, strategic communications, and veteran advocacy, where he has made a lasting impact.

Military & Veteran Affairs Leadership
 

Burzynski played a key role in U.S. Army recruiting communications and brand marketing, serving as a Public Affairs & Advertising Officer for the U.S. Army Recruiting Command (USAREC). He contributed to the development of strategic partnerships with organizations such as Major League Baseball, UFC, WWE, MLS, Army Motor Sports, and the Arnold Sports Festival, and was responsible for executing marketing and promotional initiatives that leveraged sports and entertainment platforms as effective recruitment and public outreach tools. His expertise in brand positioning, event marketing, and media relations helped strengthen the Army’s connection with key audiences.
 

As a communications leader within the Department of Veterans Affairs (VA), Burzynski served as the Chief of Public Affairs for the Chalmers P. Wylie VA Ambulatory Care Center, where he developed and implemented strategic initiatives to enhance veteran engagement and public awareness of VA programs. His expertise in government relations and messaging strategy led to his appointment to the VA Central Office Communication Advisory Board, where he contributed to national-level policy development and outreach strategies.
 

Burzynski also played a pivotal role in contributing to the development and execution of the Global War on Terrorism (GWOT) Department of Defense (DOD) and Veterans Affairs (VA) Seamless Transition Program. This initiative helped bridge the gap between active-duty service members and veterans, ensuring continuity of care and benefits for those returning from combat. His efforts in strategic communications and interagency collaboration helped shape the success of this critical program.
 

A dedicated advocate for veterans and military history, Burzynski played a pivotal role in establishing the National Veterans Memorial and Museum (NVMM). As Chairman of the Communications Sub-Committee and Advisory Board Member, he helped shape the museum’s messaging and outreach strategy from its inception through its grand opening in 2018, ensuring its mission resonated with audiences nationwide.
 

Entrepreneurial Leadership & Business Exit

Burzynski has successfully founded, scaled, and exited businesses, leveraging his expertise in strategic public relations, marketing, and innovation to create sustainable ventures. As the Founder and President of Charlie Foxtrot Group, a Service-Disabled Veteran-Owned Small Business, he led high-profile marketing and PR campaigns for Fortune 1000 companies, government agencies, and professional athletes. After a decade of success, he strategically exited the company, transitioning to focus on sports marketing, veteran advocacy, and global brand development.
 

Accomplished Print & Broadcast Journalist

Burzynski is an accomplished print, broadcast, and digital journalist, known for his ability to translate complex issues into compelling narratives that drive public engagement. He has written extensively on military affairs, sports, and business, contributing to major publications and media outlets. His storytelling expertise has made him a trusted voice in veteran advocacy, sports journalism, and strategic communication, amplifying key issues through radio, television, print, and digital platforms.
 

Sports Industry Leadership & Innovation

A visionary in sports marketing and innovation, Burzynski co-founded SportsNet Ohio, an early leader in interactive sports media, and played an instrumental role in bringing Major League Soccer’s Columbus Crew and the American Basketball League’s Columbus Quest to market. His ability to bridge the gap between sports, corporate investment, and military engagement makes him an invaluable strategic partner in expanding the reach of combat sports programming within the Armed Forces and veteran communities.
 

Burzynski is also the Co-Founder of the Soccer Tennis Federation (STF), the global governing body for soccer tennis, where he continues to pioneer the sport’s growth worldwide. His leadership in sports diplomacy, grassroots development, and global competition structure has positioned soccer-tennis as an emerging force in international athletics.
 

Advocacy & Mentorship

Burzynski is an advocate for upward mobility in sports, working to create opportunities for athletes from all backgrounds to reach their full potential. He is a member and supporter of numerous Veteran Service Organizations (VSOs), using his expertise to champion veterans and their families' causes and policy initiatives.

In addition, he has served as a motivational speaker, spokesperson, mentor, youth sports coach, and professional peer -coach, guiding both veterans and socio-economically disadvantaged youth. His work spans multiple not-for-profit organizations, where he has helped countless individuals develop leadership skills, build confidence, and achieve success in both sports and life.

Combat Sports & Military Combatives Expertise

In the realm of combat sports, Burzynski has worked with Abu Dhabi Combat Club (ADCC), Carlson Gracie Jr., and the Arnold Sports Festival, integrating submission grappling and MMA-style programming into military and veteran initiatives. As the Founder of Operation Let’s Roll, he introduced a groundbreaking program using martial arts to aid veterans with Post Traumatic Stress Disorder (PTSD) and mentor at-risk youth.
 

Accreditation & Recognitions

Burzynski holds an Accreditation in Public Relations (APR) from the Public Relations Society of America (PRSA), signifying his commitment to ethical and strategic communication practices at the highest level.
 

His excellence in strategic communications and veteran advocacy has been recognized with national awards, including:

  • Department of Veterans Affairs (VA) National Award for Operation Welcome Home Warrior – Recognized for helping transitioning service members reintegrate into civilian life through strategic communication and outreach efforts.

  • VA National Award – National PTSD Awareness Program – Honored for developing public relations initiatives that raised awareness and improved outreach for veterans struggling with Post Traumatic Stress Disorder (PTSD).

  • State of Ohio Veterans Hall of Fame Inductee – Recognized for his significant contributions to veterans, military affairs, and public service.
     

Legacy & Impact

Beyond his professional accomplishments, Burzynski is a member of the Public Relations Society of America, a State of Ohio Veterans Hall of Fame inductee, and an accomplished motivational speaker. He remains a dedicated advocate for veterans, socio-economic disadvantaged youth, and promotes upward mobility through public/private partnerships via sports diplomacy and economic development initiatives on a global scale.

Al Burzynski, APR, has built a career rooted in strategic public relations, media, and advocacy, leaving a lasting impact on multiple industries, including sports, public service, and veteran affairs. He is a graduate of the Defense Information School (DINFOS – Public Affairs), Burzynski has applied his expertise to elevate brands, influence policy, and inspire future generations of communicators.
 

He holds a B.S. in Marketing and Business Administration from Kansas State University and an M.A. in Public Relations from Full Sail University, both of which have shaped his approach to storytelling, branding, and strategic engagement.

Joseph Scaria Jr.

Global Fundraising Strategist | Development & Social Impact Leader | Corporate & Nonprofit Advisor | Climate & Sustainability Advocate
​
Joseph Scaria Jr. is a renowned global fundraising strategist, social impact leader, and corporate-nonprofit advisor with a career spanning over 40 years across 40+ countries. As the Chairman & Managing Director of JJunior Ventures, he specializes in innovative fundraising, strategic development, sustainability initiatives, and impact storytelling for corporations and nonprofits.
 

A visionary leader in climate advocacy, Joseph is deeply involved in carbon-smart farming, plastic recycling, and nature-based climate solutions. Additionally, he is a passionate promoter of soccer tennis as a sport for peacebuilding and global impact—a connection that led him to collaborate with Thomas Dooley, as both have supported Habitat for Humanity initiatives in the Indo-Pacific region.
 

A former college soccer and tennis player, Joseph has always been passionate about sports as a tool for community engagement and development. One of his greatest professional accomplishments was working alongside former U.S. President Jimmy Carter in support of his philanthropic efforts, particularly through Habitat for Humanity.

His expertise extends to resource development, high-net-worth individual (HNWI) engagement, disaster management, rural development, women empowerment, and social entrepreneurship. Over two decades at Habitat for Humanity International, Joseph led groundbreaking fundraising initiatives, successfully mobilizing over $1.3 billion and spearheading a $500 million campaign that exceeded expectations by raising $593 million.
 

A seasoned public speaker and thought leader, he has addressed global forums on topics including sustainable development, social business incubation, and corporate-nonprofit collaboration. His diverse background includes roles in engineering, sales, marketing, child rights advocacy, and international development.
 

Joseph holds advanced degrees in Development Management, Business Management, and Social Work from top institutions in India and Asia, and he has attended executive leadership programs at the Center for Creative Leadership (USA) and the General Electric (GE) Management Institute, Crotonville.
 

Professional Summary


JJunior Ventures

Chairman & Managing Director | September 2021 – Present | India

  • Provides strategic advisory services to corporations and nonprofits on fundraising, impact storytelling, and sustainability initiatives

  • Specializes in carbon-smart farming, climate solutions, and social entrepreneurship

  • Leads fundraising strategy development for nonprofits and SDG-aligned startups

  • Advocates for soccer tennis as a tool for peacebuilding and global engagement
     

Habitat for Humanity International

Regional Director – Resource Development (Asia Pacific) | 2000 – August 2021 | Asia Pacific

  • Designed and executed sustainable fundraising strategies across 25+ countries

  • Led a $500 million global fundraising campaign, surpassing its goal with $593 million raised

  • Secured over $1.3 billion in funds over 20+ years, leveraging HNWI leadership and advisory councils

  • Strengthened organizational branding and donor engagement across the Asia-Pacific region

  • Worked alongside former U.S. President Jimmy Carter, supporting his philanthropic initiatives through Habitat for Humanity
     

Development Management Resources Group

CEO | January 1994 – August 2000 | South Asia

  • Advised leading nonprofits, NGOs, corporate entities, and government agencies on fundraising and social impact strategies

  • Focused on women empowerment, healthcare, rural development, and microbusiness support

Population First


Strategic Advisor – Program Development & Fundraising | 1997 – 2000 | India

  • Led the “Ladli” movement, a groundbreaking initiative advocating for girl child welfare in India

UNICEF

Chief Coordinator – Child Rights Campaign (CCVC) | September 1987 – June 1994

  • Conceptualized and led India’s largest advocacy campaign for child rights

  • Built and mobilized a coalition of 100+ NGOs for national child welfare integration

  • Secured funding and awareness for vulnerable communities and street children
     

Sales & Marketing Leadership Roles

  • Tractel Tirfor India Pvt. Ltd. – Area Sales Manager (1983–1985)

  • Universal Electricals Ltd. – Sales Officer (1980–1983)
     

Education & Executive Leadership Training

  • GE Management Development Institute, Crotonville – ASEAN Leaders Program in Leadership & Development (2016)

  • Center for Creative Leadership (USA) – Innovation in Leadership (2012)

  • Asian Institute of Management – Master of Development Management, International Development (1995–1996)

  • Jamnalal Bajaj Institute of Management Studies – MBA, Marketing (1988–1990)

  • University of Mumbai – Master of Social Work (MSW), Community Development (1985–1987)


Core Expertise & Skills

  • Strategic Fundraising & Resource Development – Proven ability to design multi-million-dollar campaigns

  • Corporate & Nonprofit Partnerships – Strong track record in global collaboration & revenue generation

  • Climate & Sustainability Advocacy – Expertise in carbon-smart farming, recycling, and nature-based solutions

  • High-Net-Worth Individual (HNWI) Engagement – Established & led advisory councils to drive funding growth

  • Social Enterprise & SDG-Aligned Startups – Business model innovation for nonprofits & mission-driven organizations

  • Impact Storytelling & Marketing – Crafting compelling narratives for donor engagement & awareness


Public Speaking & Thought Leadership

  • Featured speaker at international conferences on fundraising, corporate social responsibility, and nonprofit strategy

  • Expert panelist on sustainable development, climate change, and social business incubation

  • A regular contributor to global nonprofit and impact investment discussions
     

Notable Achievements

  • $1.3 Billion Raised – Successfully mobilized major funding across 25+ countries

  • $500 Million Fundraising Campaign (Habitat for Humanity) – Surpassed goal, raising $593 million in 5 years

  • 40+ Countries Impacted – Worked across Asia, Africa, and the Americas on development initiatives

  • Collaborated with Former U.S. President Jimmy Carter – Supported philanthropic efforts through Habitat for Humanity

  • Founder & Advocate of Soccer Tennis as a Peacebuilding Sport – Promotes global expansion of soccer tennis
     

Athletic Background

  • Former College Soccer & Tennis Player – Developed leadership and teamwork skills through competitive play
     

Languages

Fluent: English, Hindi, Malayalam

Rusty Lawrence

Global Business Development Leader | Master Strategist | Executive Innovator | Digital Media & Sports Marketing Expert

​
Rusty Lawrence is a seasoned business development executive, master strategist, and innovation expert with extensive leadership in trade shows, special events, branding, and digital media integration in sports. With a deep understanding of strategic partnerships, sales management, and event execution, Rusty has played a pivotal role in elevating brand visibility, optimizing monetization strategies, and enhancing engagement across major sports and entertainment properties.

Rusty has worked with top global organizations, sports leagues, and technology companies, specializing in content monetization, brand activation, and digital transformation. His expertise spans perimeter advertising, broadcast technology, immersive fan experiences, and sponsorship-driven engagement solutions for premier clients, including FIFA, UEFA, the NBA, Premier League, Fox, LA Clippers, Comcast, and the NHL.

His role as a trusted advisor in business development, media strategy, and global operations has positioned him as a leading force in revenue diversification, content entitlement, and innovative fan engagement solutions. Rusty thrives at the intersection of sports, media, and digital marketing, empowering clients to optimize revenue streams, enhance audience retention, and execute groundbreaking event experiences.


Professional Summary
MediaKind
Business Development Leader | Düsseldorf, Germany (Hybrid)

  • Empowering content owners and sports organizations to maximize digital revenue streams through advanced video streaming, content entitlement, and monetization solutions.

  • Develops cutting-edge strategies for direct and indirect revenue growth, sponsor brand exposure, and viewer engagement.

  • Enhances content distribution models through AI-driven, ultra-low latency, and 4K UHD streaming solutions.

  • Collaborates with major sports organizations such as the NBA, Premier League, Fox, and Comcast to create scalable monetization strategies and cloud-based content workflows
     

Business Development Leader | Düsseldorf, Germany (Hybrid)

  • Leads commercial partnerships and sales strategy for the global market leader in augmented reality digital ad replacement for live sports broadcasts.

  • Optimizes digital perimeter advertising solutions for top-tier sports leagues, teams, and broadcasters, helping clients maximize sponsor visibility and in-game ad monetization.

  • Drives global expansion efforts, implementing advanced digital solutions that enhance fan engagement and sponsorship value.


TGI Sport | CEO Americas & Europe

  • Led multinational growth strategy for one of the world’s leading suppliers of perimeter advertising systems, stadium branding, and digital fan engagement solutions.

  • Oversaw operations, sponsorship activations, and technology integration for FIFA, UEFA, NHL, NCAA, and America's Cup.

  • Spearheaded stadium pageantry, broadcast advertising innovation, and strategic brand partnerships across major international sports events.
     

Siteline Productions Inc.| Co-Founder

  • Co-founded and scaled a premier event production company specializing in sports activations, trade show design, and experiential marketing.

  • Led high-profile branding and event experiences, including the 1994 FIFA World Cup, MLB FanFest, NFL Experience On Tour, and the Declaration of Independence Road Trip

  • Managed corporate partnerships and sponsorship activations across sports, automotive, and entertainment industries.

GES (Global Experience Specialists)
 

Western Regional I&D Manager

  • Managed large-scale event logistics and installation for the FIFA World Cup, the Summer Olympics, and multiple NFLPA Players’ Parties.

  • Developed custom branding solutions for trade shows and major sporting events.

The Freeman Company
 

Eastern Regional Director I&D

  • Led event and brand execution for high-profile cultural, political, and sports events, including White House Inaugural Balls and the Kingdom of Saudi Arabia Cultural Tour.
     

Core Expertise & Skills

  • Global Business Development & Strategic Partnerships – Driving corporate expansion, sponsorship acquisition, and commercial growth 

  • Digital Monetization & Media Innovation – Expert in AI-driven content solutions, OTT streaming, and revenue optimization

  • Experiential Marketing & Sponsorship Activations – Specializing in sports branding, digital ad replacement, and fan engagement. 

  • Event Production & Logistics Management – Orchestrating high-impact activations for global sports and entertainment properties 

  • Cross-Cultural Business Leadership – Successfully managing international operations, corporate partnerships, and revenue diversification
     

Notable Achievements

  • Developed and led sponsorship activations for FIFA, UEFA, the NBA, Premier League, NHL, and America's Cup.

  • Expanded TGI Sport’s global operations, making it a leader in perimeter advertising and digital sports marketing.

  • Directed high-profile branding and sports experiences, including the FIFA World Cup, NFL Experience, and MLB FanFest.

  • Successfully integrated AI and digital ad solutions to maximize sponsorship ROI and engagement for major sports leagues.

 

Beyond Business: A Passion for Sports, Media & Innovation
A lifelong innovator and strategist, Lawrence combines his business development and media solutions expertise with a deep passion for sports, entertainment, and technology. His commitment to pushing the boundaries of fan engagement, digital monetization, and experiential branding has made him a trusted leader in global sports marketing and content distribution.
 

Whether driving revenue through cutting-edge media solutions, orchestrating large-scale branding initiatives, or shaping the future of digital sports engagement, Rusty continues to be a pioneer at the intersection of sports, technology, and business.


Rana Ghosal

Sports Marketing Strategist | Fan Engagement Expert | Experiential Marketing Leader | Sponsorship & Brand Activation Specialist

​

Rana Ghosal is an award-winning sports business consultant, brand strategist, and experiential marketing expert with over 22 years of experience in sports sponsorships, fan engagement, and brand activations. As the Chief Evangelist at Synergy TTL Sports Marketing, Rana is at the forefront of digital transformation in sports business, sponsorship activations, and content creation for sports properties.
 

He currently serves as Content Manager at the Sports Business Institute (SBI) Barcelona, where he works on education, thought leadership, and digital content strategies to advance careers in the global football industry. With a deep passion for fan engagement and experiential marketing, Rana has worked across European and Asian markets, building impactful brand-fan relationships through sports.
 

Rana’s journey into marketing began unconventionally—with a Chemical Engineering degree—before transitioning into the emerging dot-com sector. It was here that he developed a customer-centric philosophy that has guided his career, emphasizing building brands around fans and consumers. His expertise spans sponsorship activation, brand communication, and roadshow marketing, making him a sought-after strategist in sports business and fan experience innovation.

Beyond marketing, Rana is an avid traveler, food enthusiast, and landscape photographer, sharing his experiences through his blog The Other Eye on Substack. Fluent in English, Hindi, and Bengali, with a working knowledge of Spanish, he continues to shape the future of sports marketing and sponsorship activation globally.
 

Professional Summary
 

Synergy TTL Sports Marketing

Founder | July 2019 – Present | Mumbai, India

  • Leads sponsorships, activations, and brand promotions in sports marketing

  • Spearheads digital transformation strategies for sports businesses

  • Drives content creation for global sports properties and sponsorship campaigns

  • Works on fan engagement strategies to deepen brand-consumer connections
     

Sports Business Institute (SBI) Barcelona

Content Manager | Present

  • Develops educational content and thought leadership materials in football business

  • Supports digital marketing, brand positioning, and industry engagement

  • Contributes to SBI’s mission of providing executive education in football business
     

Court & Pitch Sports Marketing (Division of Grey RC&M)

Division in Charge | May 2018 – December 2018 | Mumbai, India

  • Developed brand activation strategies in sports sponsorship

  • Helped brands connect with their target audiences through sports marketing


GREY RC&M

Group Account Director | June 2013 – April 2018 | Mumbai, India

  • Led key client accounts in integrated experiential marketing

  • Award-winning work including:

    • Silver & Bronze Cannes Lion 2018 – Breast Cancer Awareness Campaign (Mahindra CSR)

    • Gold RMAI Award 2015 & Multiple ACEF Awards – Activation campaigns for Mahindra & Mahindra Auto


RC&M India Pvt. Ltd.

Various Leadership Roles (2007 – 2013) | Mumbai, India

  • Led experiential marketing and brand engagement for Fortune 500 clients

  • Developed award-winning campaigns in brand communication and consumer engagement
     

Education & Certifications

  • Nagpur University – B.Tech., Chemical Engineering (1995 – 1999)

  • Football Marketing & Management Certification


Core Expertise & Skills

  • Sponsorship & Brand Activation – Expert in sports sponsorships, activations, and fan engagement

  • Experiential Marketing – Creating immersive experiences for brands through live and digital activations

  •  Content Strategy & Digital Transformation – Developing content-driven sports marketing solutions

  •  Football Business & Fan Engagement – Deep expertise in understanding fan behavior and loyalty

  •  Corporate Partnerships & Business Development – Building global sports business networks
     

Awards & Recognitions

Silver & Bronze Cannes Lion 2018 – Breast Cancer Awareness Activation (Mahindra corporate social responsibility - CSR)

  • Asia Consumer Engagement Awards (2016) – Excellence in fan activation campaigns

  • Gold RMAI Award (2015) – Rural marketing activation in sports sponsorship

  •  Multiple ACEF Awards (2015–2017) – For sports and brand marketing campaigns
     

Thought Leadership & Public Speaking

  • Speaker at international sports business forums on fan engagement and sponsorship strategies

  • Contributor to digital marketing and sports industry discussions

  • Blogger at The Other Eye on Substack, sharing insights on sports, travel, and culture
     

Passions & Personal Interests

  • Global Sports Business & Sponsorship Innovation – Driving economic development through soccer and sponsorships

  • Market Research & Industry Insights – Analyzing global sports trends and economic impact

  • Travel & Photography – Capturing landscapes and cultural experiences

  • Culinary Exploration – Passionate about global cuisines and food storytelling
     

Mehran Zangian

Master Logistician | Master Strategist | Executive Leader | Innovation Expert | Global Business Development Specialist

​

Mehran Zangian is a highly accomplished master logistician, master strategist, and executive leader with deep expertise in global business development, logistics, and operational excellence. A recognized innovation expert, Mehran has played a crucial role in streamlining complex supply chain operations, optimizing strategic growth initiatives, and driving commercial success in global markets.
 

With a strong background in supply chain management, process optimization, and cross-cultural business strategy, Mehran has successfully expanded international operations, enhanced efficiency, and built high-value global partnerships. His ability to bridge cultural diversity in business negotiations and develop high-level strategic initiatives has positioned him as a key driver of organizational success across multiple industries.
 

Beyond his professional expertise, Zangian is a former collegiate soccer and chess player, having competed in regional leagues at the university level. His experience as a high-level athlete has shaped his approach to strategic thinking, leadership, and teamwork, reinforcing his ability to analyze complex situations, anticipate challenges, and make data-driven decisions—both on and off the field. His dedication to precision, adaptability, and tactical execution has carried over into his career, where he applies the same disciplined mindset and analytical skills to logistics, strategy, and business innovation.

As a visionary leader in innovation and business transformation, He specializes in leveraging emerging business models, AI-driven logistics solutions, and operational best practices to create scalable, data-driven strategies that propel businesses forward. He is an expert in fostering multinational collaborations, ensuring seamless execution of business expansion initiatives and long-term sustainability.
 

Professional Summary
 

Global Logistics & Strategic Business Operations

Master Logistician & Executive Business Leader |

  • Leads high-level logistics operations, business strategy development, and global market expansion initiatives

  • Specializes in supply chain optimization, operational efficiency, and international commerce

  • Drives business growth through process innovation, data-driven decision-making, and AI-powered logistics

  • Collaborates with global organizations, industry leaders, and multinational corporations

 

Innovation & Business Strategy and Transformation Specialist |

 

  • Develops cutting-edge business strategies to enhance operational success and efficiency

  • Implements AI-powered logistics, automated workflows, and digital transformation strategies

  • Supports technology-driven decision-making and process improvement for global enterprises
     

Master Strategist & Executive Growth Consultant |

  • Advises business leaders on strategic market expansion and operational efficiency

  • Designs scalable business models for international growth and revenue optimization

  • Establishes long-term global business collaborations and multinational partnerships
     

Education & Certifications

Columbus State Community College

Certificate in Logistics, Materials, and Supply Chain Management (2020)

  • Specialized training in supply chain efficiency, distribution logistics, and strategic planning
     

Islamic Azad University

Master of Arts in Iranian/Persian Languages, Literature, and Linguistics (GPA: 3.8)

  • Played college-level chess and soccer
     

Bachelor of Arts in Foreign Languages and Literatures, General (GPA: 3.7)

  • Played chess, soccer, and basketball in college regional leagues
     

Core Expertise & Skills

  • Global Supply Chain & Logistics Management – Expert in streamlining operations and optimizing logistics efficiency

  • Executive Leadership & Business Strategy – Driving corporate expansion, global business growth, and operational transformation

  • Innovation & Process Optimization – Implementing new methodologies for business efficiency and sustainability 

  • Cross-Cultural Business Development – Building international partnerships and navigating diverse global markets  

  • Strategic Market Expansion & Economic Development – Expertise in scaling business operations across industries  

  • Thought Leadership & Innovation – Advocating for technology-driven decision-making and business modernization

 

Key Skills

  • Talent Management | Expediting | Trust-Building in Business | Interpersonal Skills

  • Manufacturing Processes | Supervisory Leadership | Servant Leadership | Cross-Training

  • Business Analytics | B2B Strategy | Distribution Logistics | Supply Planning

  • Employee Coaching | Strategic Planning | Operational Efficiency

 

Notable Achievements

  • Successfully led global business expansions across multiple industries

  • Developed AI-powered logistics models to enhance operational efficiency

  • Worked with international organizations to drive innovation and business transformation

  • Recognized expert in integrating business strategy, logistics, and innovation


Rick Isbell

Veterans Affairs Leader | Gulf War Combat Veteran | Strategic Advisor | Media Spokesperson | Motivational Speaker | Founder, i4ni Studio
 

Rick Isbell is a nationally recognized leader in veterans affairs, strategic advising, and nonprofit engagement, with a proven track record of advocating for service members, veterans, and their families. As the first full-time Director of Veterans Affairs for the City of Columbus, he became the go-to expert on all military, veteran, and family-related matters, serving as the right-hand advisor to the Mayor.
 

With a unique ability to build meaningful relationships between business, government, and society, Rick played a key role in shaping policy, creating impactful community programs, and bridging the gap between public and private sector stakeholders. His leadership helped generate over $1 million in positive media value for veteran-focused initiatives and earned national recognition, including an invitation to Washington, D.C., to accept The Freedom Award and meet President Barack Obama in the Oval Office.
 

A Gulf War combat veteran, Rick brings extensive experience in policy development, veterans’ services, disability advocacy, and workforce mobility programs. As an expert in the Americans with Disabilities Act (ADA) and a staunch advocate for upward mobility, he has worked to ensure veterans and individuals with disabilities have access to meaningful employment, training, and career advancement opportunities.
 

Beyond his work in veterans affairs, Rick is an accomplished author, published cartoonist, and media spokesperson. As the founder of i4ni Studio, he uses creative storytelling, illustration, and digital media to amplify veteran narratives and create impactful content. His work has been featured in various publications, blending art, humor, and advocacy to bring attention to veterans' experiences.
 

A standout high school football player and wrestler, Rick understands the discipline, perseverance, and leadership required to excel both in athletics and life. These qualities continue to shape his mentorship, advocacy, and motivational speaking engagements, where he inspires veterans, military families, and community leaders.
 

An active participant in numerous Veterans Service Organizations (VSOs) and nonprofit initiatives, Rick is dedicated to improving the lives of veterans through strategic partnerships, advocacy programs, and leadership in community development. His expertise in military, veterans, and community affairs makes him a trusted media spokesperson, frequently appearing in interviews and public forums to discuss critical issues affecting service members and their families.


Professional Experience
 

City of Columbus – Director of Veterans Affairs

  • Served as the City’s first full-time Veterans Affairs Director, representing the Mayor’s Office on all military, veteran, and family-related matters.

  • Developed and implemented nationally recognized programs that enhanced veteran services, outreach, and workforce mobility.

  • Built strategic relationships between business, government, and society to drive policy change and veteran advocacy efforts.

  • Led public relations, press releases, speechwriting, and media engagement for veteran-related city initiatives.

  • Designed outreach materials for advertising and promoting city events, generating over $1 million in positive media value.

  • Favorite Project: Developed and launched a training, policy, and personnel program that earned national accolades and an invitation to Washington, D.C., to accept The Freedom Award and meet President Barack Obama in the Oval Office.
     

Veterans Affairs Leadership & Advocacy

  • Provides strategic guidance and leadership in veterans' services, transition assistance, and policy development.

  • Advocates for military service members, veterans, and families through legislative and organizational initiatives.

  • Former member of the National Veterans Memorial and Museum Advisory Board, advising on veteran-related programming and outreach.

  • Works closely with nonprofit organizations, government agencies, and community leaders to implement effective support programs.
     

Strategic Advisory, Media Spokesperson & Community Engagement

  • Serves as a trusted advisor to veterans' organizations and nonprofits, driving policy initiatives and resource development.

  • Collaborates with various Veterans Service Organizations (VSOs) to promote advocacy efforts, legislative action, and veteran welfare programs

  • Leads public speaking engagements, mentorship programs, and community outreach initiatives to support transitioning service members

  • Recognized media spokesperson, frequently featured in interviews, articles, and broadcasts discussing military, veterans, and community affairs
     

Founder – i4ni Studio

  • Established i4ni Studio as a creative platform for storytelling, digital media, and visual content creation.

  • Produces cartoons, illustrations, and multimedia content focusing on veterans' experiences, leadership, and community advocacy

  • Collaborates with organizations and media outlets to enhance awareness through art, humor, and storytelling
     

Author, Cartoonist & Motivational Speaker

  • An accomplished author with published works focusing on military experiences, leadership, and personal development

  • Published cartoonist, using art and humor to share veteran stories and perspectives

  • Engages in speaking engagements and storytelling initiatives to inspire and educate veterans, military families, and the broader community
     

Core Expertise & Skills

  • Veterans Advocacy & Affairs – Expertise in policy development, community outreach, and transition services

  • Strategic Leadership & Advisory – Advises veterans’ organizations, nonprofits, and advocacy groups on policy and development 

  • Public Speaking & Media Relations – Experienced motivational speaker and media spokesperson on military, veterans, and community affairs

  •  Americans with Disabilities Act (ADA) Expertise – Dedicated to ensuring accessibility, workforce mobility, and equal opportunities for veterans and individuals with disabilities

  •  Creative Media & Storytelling – Founder of i4ni Studio, leveraging art, digital media, and illustration for advocacy and engagement.

  • Nonprofit & Community Engagement – Supports VSOs and nonprofit organizations in mission-driven initiatives.


Notable Achievements

  •  Gulf War Combat Veteran – Served with distinction during Operations Desert Shield and Desert Storm

  •  State of Ohio Veterans Hall of Fame (Class of 2019) – Recognized for exceptional contributions to the veteran community

  • National Veterans Memorial and Museum Advisory Board – Served as an advisor on veterans' initiatives and museum programming

  • Founder of i4ni Studio – Established a creative media platform to promote veteran stories through art, humor, and storytelling

  •  Accomplished Author & Published Cartoonist – Featured in multiple publications with works highlighting military service and veteran experiences

  •  Developed Nationally Recognized City Veteran Initiatives – Earned national accolades, including an invitation to Washington, D.C., to accept The Freedom Award and meet President Barack Obama

  •  Veterans Service Organizations & Nonprofit Leadership – Actively engaged in numerous advocacy groups and service organizations 

  • Standout High School Football Player & Wrestler – Developed leadership, resilience, and teamwork that continue to influence his professional career
     

Beyond Service: A Passion for Leadership, Creativity & Advocacy
Isbell’s commitment to veterans extends beyond policy and advocacy. His ability to blend storytelling, leadership, and creativity allows him to reach audiences in meaningful ways. Whether he is advising national organizations, mentoring veterans, or illustrating narratives through his published works, Rick remains a steadfast champion for service members and their families.

Through his public speaking, media presence, and work at i4ni Studio, Rick continues to educate, inspire, and advocate for the veteran and military community while using his artistic talents and leadership expertise to make a lasting impact.

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